“We aim to become a Japanese lifestyle brand that takes flight onto the world stage through the power of design.”
YUPPY QUOKKA®, a Tokyo-based lifestyle brand overseen by a designer who graduated from the Tokyo University of the Arts.
For the Yuppies (Young Urban Professionals) who freely enjoy “golf as a lifestyle” in the city.
The “PREMIUM CAMO SERIES” combines a commitment to design with the functionality expected of golf apparel.
It goes beyond just the golf course, blending naturally into everyday life in the city.
Golf and Everyday Life: Blurring the Lines with More Freedom.
To everyone who takes pride in enjoying golf, we present a garment that embodies the unique character and functional beauty that only YUPPY QUOKKA® can offer.
■ JAPANESE FIT | A carefully designed silhouette tailored for Japanese people
In this season’s collection, we focused on creating a fit that naturally complements the Japanese body type.
We fine-tuned the silhouette down to the smallest detail, taking into account factors such as shoulder width, torso circumference, and arm range of motion, as well as the balance when worn and the physical movements specific to golf.
Rather than simply making you look slimmer, this design is intended to create a clean, streamlined silhouette while ensuring that your movements—from the address to the takeaway and through to the finish—are not hindered.
Keep things light and easy during the round.
When standing, always maintain a dignified posture.
Not too casual, but not too formal either.
From the golf course to the clubhouse and into town, this silhouette blends seamlessly with a sophisticated, adult style.
■ TONE-ON-TONE CAMO | PREMIUM CAMO That Makes a Subtle Statement
This season’s key graphic is YUPPY QUOKKA®’s original camouflage pattern.
As the second installment of the popular PREMIUM CAMO SERIES, we’ve reimagined the camouflage pattern using tones that match the body color, giving it a more refined look.
By subtly incorporating it into the neckline, it serves as an accent that reveals a sense of individuality depending on the viewing angle and distance, without disrupting the overall minimalist look of the garment.
Camouflage that captivates not with bold patterns, but with variations in shade and texture within the same color family.
It’s “not too flashy,” yet somehow catches the eye.
Based on a classic style, it subtly incorporates a touch of the unexpected and a sense of playfulness.
This detail epitomizes the YUPPY QUOKKA® design philosophy.
■ BRAND PHILOSOPHY | “Grab your gear, tie, and sword.”
On the back is a message that symbolizes the brand’s philosophy,
“Grab your gear, tie, and sword.”
Place it.
A gentleman walking through the city. Behind him lies the spirit of a swordsman.
Tie on a tie and put on a professional face.
Off’s heart, carrying a sword as he pursues freedom and his dreams.
A style that strips away the unnecessary, refines functionality, and speaks quietly.
One Life, Two Freedoms.
Whether it’s work or play, I enjoy it to the fullest.
We expressed the values embodied in the brand name “Young Urban Professionals” (YUPPY) through the graphics on our apparel.
It’s not just decoration—it’s a message that symbolizes the very essence of the YUPPY QUOKKA® lifestyle.
■ PREMIUM TOUCH | A luxurious feel the moment you slip it on
We make no compromises—not only in design, but also in the materials that come into direct contact with the skin.
We’ve selected a lightweight, smooth, high-performance fabric, carefully chosen from the intersection of functionality and aesthetics.
It features a high-quality feel and lightness that blend naturally with the skin, while also offering all the functionality expected of golf apparel.
Since an 18-hole round involves physical activity for an extended period, we aim to ensure you feel comfortable not just the moment you put it on, but throughout the entire round.
■ COOL TOUCH | A cooling sensation on contact that feels great during summer rounds
It features a cooling-on-contact function that provides a cool sensation the moment it touches the skin.
Make summer golf—where you play for long periods under the strong sun—more comfortable.
It’s comfortable to wear not only during rounds in the warmer months but also when traveling on hot days or running errands around town.
■ 360° STRETCH | Unrestricted mobility that doesn’t hinder your swing
A 360° stretch that flexibly adapts to your body’s movements.
It smoothly supports the large, golf-specific movements—from the rotation during the takeaway through impact to the finish.
Thanks to its high elasticity in both the vertical and horizontal directions, the fabric prevents tightness and discomfort, allowing for greater freedom of movement.
I can focus on the game itself without worrying about what I’m wearing.
We sought to achieve a balance between a beautiful silhouette and high mobility.
■ SUMMER PERFORMANCE | High-Performance Fabrics to Help You Stay Cool in the Hot Season
All the features you need to enjoy a comfortable round of golf in the summer are packed into a single garment.
・Cool-to-the-touch
・360° stretch
・Moisture-wicking and quick-drying
・UV protection
・Lightweight
Its quick-drying, moisture-wicking properties help absorb and dry sweat quickly, ensuring a comfortable, dry feel even during sweaty seasons.
It also features UV protection, making it ideal for golfing when you spend long periods outdoors.
Thanks to its lightweight and flexible material, it feels light and comfortable to wear throughout all 18 holes.
Play golf in the height of summer—with more freedom and more style.
■ PREMIUM CAMO | DESIGN × PERFORMANCE × LIFESTYLE
Fitting designed with the Japanese physique and movement patterns in mind.
An original camouflage pattern in the same color, discreetly hidden in the neck.
Engraved on the back: “Grab your gear, tie, and sword.”
It’s also a high-performance fabric featuring a cooling-to-the-touch feel, 360° stretch, moisture-wicking and quick-drying properties, and UV protection.
Express your individuality through details, not flashiness.
Not just functionality—but the joy of wearing it.
From the golf course to the clubhouse, and right into everyday city life.
For adults who enjoy golf as a way of life.
This is the YUPPY QUOKKA® PREMIUM CAMO SERIES.
"Aiming to be a Japanese lifestyle brand that spreads its wings to the world through the power of design."


















































































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