A lifestyle brand created by a designer who graduated from the Tokyo University of the Arts — YUPPY QUOKKA®

“YUPPY” is derived from “Young Urban Professional” and is a term that symbolizes people with an urban, sophisticated sensibility and intellect.

“QUOKKA” is known as “the happiest animal in the world” and symbolizes an approachable smile and positive energy.

Born from the fusion of these two values, YUPPY QUOKKA® is a lifestyle brand that blends “sophisticated urban intellect” with “a natural yet stylish presence.”

Through carefully selected high-quality materials, expert craftsmanship, and chic designs with meticulous attention to detail, the brand achieves a high level of balance between functionality and elegance.

“Subtle yet memorable.”
It is an urban and sophisticated lifestyle brand that embodies the dignity and individuality of the mature adult.

The brand logo is designed by combining the shapes of a tie and a sword, using the initials “Y” and “Q” as motifs.

Grab your gear, tie, and sword.

A gentleman walking through the city, with the spirit of a swordsman dwelling within him.

Tie on a tie and put on a professional face.

Off’s heart, carrying a sword as he pursues freedom and his dreams.

Eliminating the unnecessary, refining functionality, and

A quiet, understated style.

One Life, Two Freedoms.

Whether it’s work or play, I enjoy it to the fullest.